• Side Stage Ventures

Year

2025

Services

Brand Identity, Digital Design

Side Stage Ventures was built by founders, for founders — people who know what it takes to build something real from the ground up. More than capital, they offer hands-on help, honest advice, and momentum when it matters most.

Their ethos, venture beyond, drives everything they do: beyond the cheque, beyond the expected, beyond the ordinary, beyond the established.

We designed a brand identity and digital experience to embody that spirit — built around movement, momentum, and possibility. Gradients in constant flux replace static colour, symbolising growth, creation, and change. At the heart of the site, a kaleidoscopic interaction — inspired by teamLab’s Flowers and People — blooms and shifts in response to the user's movement, mirroring Side Stage’s belief in growth through involvement. Every interaction across the site, from expanding link brackets to animated team and ethos sections, is designed to feel alive, responsive, and founder-focused.

Typography bridges creativity and precision, pairing the expressive energy of Denim Ink with the structure of Quadrant Mono. The logo was sharpened for greater impact, and a flexible system of gradient tools was built to evolve with the brand. Every element reinforces the core idea: venture beyond — with founders, with creativity, with momentum.